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Ensuring a fair Lottery for the nation
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£40 billion in prizes

Bid note 2 - Market research: a picture of National Lottery players

Bid note 2 explained that the NLC has commissioned a quantitative segmentation analysis of consumers in the UK Lottery market. This research was commissioned as part of our commitment to ensure a level playing field and encourage high quality bids. It was made available to all potential bidders by early May 2006.  Bid note 2 gave details of the areas covered by the research and the format in which it was made available.

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  • Bid note 2

    Bid note 2 explains that the NLC has commissioned a quantitative segmentation analysis of consumers in the UK Lottery market.

    (pdf - 33kb)